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Choice Broking Review by A Digital Blogger

Choice Broking Overview

Choice Broking is a Mumbai based full-service stockbroker of India, established in the year 2010. This stockbroker is a member of NSE, BSE, MCX-SX, MCX, NCDEX along with registration of CDSL. They got their corporate office in 2011 and currently have an employee range of around 600 in total.

Being a full-service stockbroker, Choice Broking provides regular research and tips to its clients for intraday as well as fundamental research.

Using its services, you can trade or invest in the following segments:





Choice Broking Trading Platforms

Choice Broking offers in-house developed browser-based application Investica and a mobile application Choice Index for its clients. In terms of the terminal based software,  the full-service stockbroker does not have an in-house solution and rather offers ODIN terminal software.

Choice Index Mobile App

Choice Broking offers a decent performing mobile application to its clients across Android and iOS operating systems.

The app comes with the following features as mentioned below:

  • Real-time feed from the indices available across multiple data points of scrips
  • Charting with technical indicators for analysis
  • Payment integration with 27 banks



Choice Investica

Choice Investica is another in-house developed trading application from Choice Broking which is basically a browser-based trading platform. This application can be used from any browser (be it Internet Explorer, Google Chrome, Mozilla Firefox or Safari) and any particular device (be it Laptop, Computer, Phone, Tab).





Then comes the terminal based trading platform, ODIN (developed and maintained by Fintech or Financial Technologies) which has been there for a while and is used by multiple stockbrokers for their clients. ODIN Diet allows you to trade across multiple commodities such as Equity, Commodity, Currency, Derivatives etc. Here are some of the features of this terminal based application:

  • Allows users to develop and run multiple strategies for their technical and fundamental level trades.
  • This trading application is pretty exhaustive in terms of the number of features, especially for analysis.
  • Built-in features and intelligence that allows clients to look for market opportunities.




Choice Broking Pricing

As far as pricing is concerned, Choice Broking charges a reasonable brokerage across segments. As far as account opening is concerned, there are multiple plans in placed and users, depending on their commitment level, can pick a plan. Here are the complete details:

Choice Broking Account Opening Charges

Here are the details of the multiple account opening plans offered by the full-service stockbroker. There are 4 plans in total and these plans differ in terms of the number of years commitment a client can make with the broker.

Choice Broking Brokerage Charges

As far as brokerage is concerned, here are the charges based on the trade value. The percentage shown in the plans below is used to calculate the brokerage. For instance, the delivery brokerage is 0.20% - that implies that if a client trades for ₹1,00,000 on the stock market then he/she is required to pay a brokerage of 0.20% of ₹1,00,000 i.e. ₹200.




You can check the rest of the details here at the review of Choice Broking


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